AWARDS
Grand Prix | Ad of the Year | Best in Show
ADDY / Best in Show / Advertising / Mazda3, Dream Bigger
One Show / Winner / Automobile Advertising of the Year Awards / Experiential Advertising / Tundra Endeavour Campaign
CommArts / Winner / Digital Advertising / Tundra Endeavour Ep 5, Ultimate Journey
IAC / Best Automobile Social Media Campaign / Toyota Sienna Family Campaign
IAC / Best Automobile Online Video / Sienna Swagger Wagon Music Video
IAC / Best Mobile Social Media Campaign / Internet Advertising / Toyota Sienna Family Campaign
IAC / Best Mobile Online Video / Internet Advertising / Sienna Swagger Wagon Music Video
Advertising Age Viral Video / Best Music Video / Sienna Swagger Wagon Music Video
Adweek / Best Spots of the Year / Apple Notebook Big and Small
Dandy Award / Best of Show / Best Manufacturer Image Campaign (Newspaper Association of America) / Infiniti Motor Manufacturer
AAA / Ad of the Year / Wonderbra, Feet
AAA / Ad of the Year / Wonderbra, Indents
AAA / Ad of the Year / Wonderbra, Feet
AAA / Ad of the Year / Nando’s, Burning Car
Readers Digest / Ad of the Year / BMW 5 Campaign, Live Fast
Loerie Awards / Grand Prix / Midcity Gym, Metal Coupon
Platinum
New York Festivals AME / Platinum / Guerrilla Alternative Media / Tundra Endeavour
Gold
ADDY / Gold / Film, Video, Sound, In-Theater Commercials / Newport Beach Film Festival, The Power of Ideas
ADDY / Gold / Advertising, Cinematography, Single / Mazda3, Dream Bigger
ADDY / Gold / Advertising, Cinematography, Campaign / Feel Alive Campaign
ADDY / Gold / Advertising, Cinematography, CGI / Mazda3, Dream Bigger
ADDY / Gold / Advertising, Cinematography, Editing / Mazda3, Dream Bigger
ADDY / Gold / Advertising, Cinematography, Editing / Mazda3, How Does It Feel
ADDY / Gold / Film, Video, Sound / Mazda3, Online Video Campaign
ADDY / Gold / In-Theater Commercial / Newport Beach Film Festival, Quota
ADDY / Gold / Online Interactive Branded Content & Entertainment / Newport Beach Film Festival, Quota
ADDY / Gold / 2018 Mazda6 Brochure / Mazda North America
One Show / Gold / Best Fiction / Newport Beach Film Festival
Cannes Lions / Gold / Outdoor, Transit / Toyota Tundra Endeavour
Cannes Lions / Gold / Best Integrated, PR / Toyota Tundra Endeavour
Cannes Lions / Gold / Promo & Activation, Experiential / Toyota Tundra Endeavour
Cannes Lions / Gold / Automotive & Transport, PR / Toyota Tundra Endeavour
One Show / Gold / Long Form, Non-Broadcast / Toyota Tundra Endeavour
One Show / Gold / Integrated Branding Campaign Online / Tundra Endeavour
MIXX Awards / Gold / Site: Best Use, Integrated/Experiential / Tundra Endeavour
New York Festivals AME / Gold / Use of Discipline: Public Relations / Tundra Endeavour
New York Festivals AME / Gold / Use of Discipline: Integrated (Mixed Media) / Tundra Endeavour
New York Festivals AME / Gold / Use of Medium: Guerrilla/Alternative Media / Tundra Endeavour
New York Festivals AME / Gold / Use of Medium: Outdoor/Transit/Out-of-Home / Tundra Endeavour
New York Festivals AME / Gold / Products & Services: Automotive / Tundra Endeavour
ADC / Gold Cube / Motion Design / Swagger Wagon Music Video
One Show / Gold / Music / Toyota Sienna, Swagger Wagon
EFFIE / Gold / Tundra Launch Campaign
Loerie Awards / Gold / Wonderbra, Pencil Test
Loerie Awards / Gold / Press & Magazine Campaign / Wonderbra
Loerie Awards / Gold / Standard Bank Cricket, Toast
Cannes / Gold / Poster / Wonderbra, Feet
One Show / Gold / Wonderbra, Feet
Loerie Awards / Gold / Blues Room Campaign: Half-Empty, Loves Me Not, Happy Hour, Complaints
Loerie Awards / Gold / Campaign / Land Rover Campaign, Roadsigns
Loerie Awards / Gold / Wonderbra, Feet
Cannes / Gold / TV / Reach for a Dream, Sam
London / Gold / TV / Reach for a Dream, Sam
New York Festivals AME / Gold / She Bear Embossed
Loerie Awards / Gold / She Bear Embossed
Loerie Awards / Gold / TV / Reach for a Dream, Sam
London / Gold / Weleda Arnica, Bumps & Bruises
Cannes / Gold / Campaign, Newspaper / Momentum Life Campaign
Loerie Awards / Gold / Pharma Natura Arnica, Firemen
Loerie Awards / Gold / Nando’s, Burning Car
New York Festivals AME / Gold / Momentum Life, Paint by Numbers
New York Festivals AME / Gold / Midcity Gym, Metal Coupon
Loerie Awards / Gold / Midcity Gym, In the Shade
Loerie Awards / Gold / Wonderbra, Closer Together
Loerie Awards / Gold / Midcity Gym, Metal Coupon
Silver
ADDY / Silver / Film, Video, Sound, Internet Commercial / Mazda3, Soul Red Crystal
ADDY / Silver / Film, Video, Sound, Internet Commercial / Mazda CX-5, Unexpected Places
ADDY / Silver / Film, Video, Sound, Branded Content for Online / Mazda3, Soul Red Crystal
ADDY / Silver / Advertising, Animation, SFX / Mazda CX-5, Drive Inspired
ADDY / Silver / Film, Video, Sound, Branded Content for Online / Mazda3, How Does It Feel
ADDY / Silver / Film, Video, Sound, Internet Commercial Campaign / Mazda3, Where and Beginning
ADDY / Silver / Online, Interactive / Mazda3 Brand Engagement Unit
ADDY / Silver / Online, Interactive / Mazda3 Features Engagement Unit
ADDY / Silver / Sales, Marketing Brochure / Mazda Boutique Portfolio
ADDY / Silver / Sales, Marketing Brochure / Mazda Brochure Campaign
ADDY / Silver / Sales, Marketing Brochure / Mazda CX-5 Brochure
ADDY / Silver / Sales, Marketing Brochure / Mazda CX-9 Brochure
ADDY / Silver / Sales, Marketing Brochure / Mazda CX-30 Brochure
ADDY / Silver / Poster Campaign / Newport Beach Film Festival, Quota
ADDY / Silver / Poster Campaign / Newport Beach Film Festival, See Who Made the Cut
ADDY / Silver / Social Media Single Execution / Newport Beach Film Festival, 20th Anniversary
D&AD / Silver / Sienna Swagger Wagon Music Video
EFFIE / Silver / Toyota Sienna, Mommy Like/Daddy Like
ADC / Silver Cube / Broadcast Craft / Sienna Swagger Wagon Music Video
EFFIE / Silver / Viral Video / Toyota Sienna, Swagger Wagon Viral Video
Jay Chiat Awards / Silver (Gold Not Awarded in This Category) / Social Media Strategy / Toyota Sienna
Loerie Awards / Silver / POP Poster / Wonderbra, Button
Loerie Awards / Silver / TV / Stannic, Child’s Play
Loerie Awards / Silver / TV /thelot.co.za, Cork
Loerie Awards / Silver / Wonderbra, Button
Loerie Awards / Silver / Road Lodge, Mini Bar
Loerie Awards / Silver / BMW, Red Baron
Loerie Awards / Silver / Outdoor Poster / Wonderbra, Pencil Test
Loerie Awards / Silver / Road Lodge, Aircon
Loerie Awards / Silver / TV / Standard Bank Campaign: Lift, Egg, Toast
ADC / Silver / Outdoor / Wonderbra, Feet
Loerie Awards / Silver / Land Rover, Speed Bump
Loerie Awards / Silver / Wonderbra, Indents
Loerie Awards / Silver / Wonderbra, Feet
Loerie Awards / Silver / TV / Wonderbra, Mesmerize
Cannes Lions / Silver / Press / Wonderbra, Feet
Loerie Awards / Silver / TV / Nando’s Wings Launch, Bakkie
Loerie Awards / Silver / TV / Reach for a Dream, Sam
Silver Quill / BMW 5 Series Launch Campaign
New York Festivals AME / Silver / TV / Reach for a Dream, Sam
New York Festivals AME / Silver / Midcity Gym, In the Shade
Bronze
ADDY / Bronze / Advertising, Art Direction, Single / Newport Beach Film Festival, The Power of Ideas Campaign
ADDY / Bronze / Cross Platform, Integrated Media, Pro Bono / Newport Beach Film Festival, The Power of Ideas Campaign
ADDY / Bronze / Film, Video, Sound, Internet Commercial / Mazda3, Where
ADDY / Bronze / Film, Video, Sound, Radio Advertising / Mazda, Season of Discovery
ADDY / Bronze / In-Theater Commercial / Newport Beach Film Festival, 20th Anniversary
ADDY / Bronze / Public Service, Pro Bono, OOH, Poster / Newport Beach Film Festival, The Power of Ideas
ADDY / Bronze / Sales, Marketing Direct Mail, Flat / Mazda In-Market Owner Retention
One Show / Bronze / Best Branded Content Channel, Single / Tundra, Endeavour
EFFIE / Bronze / Toyota Venza, Appetite for Life
One Show / Bronze / Nando’s Wings, Foreplay
One Show / Bronze / TV / Reach for a Dream, Sam
New York Festivals AME / Bronze / Snowflake, Lift
Craft
Loerie Awards / Craft / Pharma Natura Arnica, Bride
Merit | Mention | Finalist | Shortlist
Cannes Lions / Branded Content / Best Use, Integration, Experiential / Tundra Endeavour
Cannes Lions / Branded Content / Best Documentary Around Brand / Tundra Endeavour
Cannes Media Lions / Best Branded Content Sponsorship / Tundra Endeavour
Bees Awards / Best Branded Viral Video / Toyota Tundra Endeavour
Bees Awards / Best Campaign / Toyota Tundra Endeavour
Webby Awards / Honoree / Viral Marketing / Toyota Tundra Endeavour
Webby Awards / Honoree / Branded Entertainment Long Form / Toyota Tundra Endeavour
Webby Awards / Nomination / Online Film / Toyota Tundra Endeavour
Webby Awards / Nomination / Branded Entertainment Unscripted / Tundra Endeavour
One Show / Merit / Online Branded Entertainment / Toyota, Swagger Wagon
Belding Awards / Infiniti Q45, Rearview / Automotive
D&AD / Nomination / BMW, Staples Run Flat
London Awards LIA / Finalist / Reach for a Dream, The Doll
Miscellaneous
CommArts / Sept/Oct 2011 Issue / Project #245 / Music Video / Motion Graphics / Sienna Swagger Wagon
APEX (South African Effies) / Digital, Online / thelot.co.za
AAA (Advertising Association) / Magazine / Wonderbra, Feet
AAA (Advertising Association) / Outdoor/Poster / Land Rover, Speed Bump
AAA (Advertising Association) / Magazine / Wonderbra, Indents
AAA (Advertising Association) / Outdoor/Poster / Nando’s, Real Breasts
AAA (Advertising Association) / Outdoor/Poster / Wonderbra, Feet
AAA (Advertising Association) / TV / Nando’s Wings Launch, Bakkie
AAA (Advertising Association) / TV / Wonderbra, Mesmerize
AAA (Advertising Association) / Radio / Nando’s Wings Launch, Foreplay
AAA (Advertising Association) / Outdoor, April / Nando’s, Burning Car
AAA (Advertising Association) / Outdoor/Poster, February / Midcity Gym, Metal Coupon
Plum Awards / TV / July / Nando’s, Coke/Water
AAA (Advertising Association) / Magazine, February / Wonderbra, Closer Together
Reconciliation Notes
• The live erichfunke.com Recognition page was used as the master because it contains the longer, more recent list.
• Two awards shown on NineLives but absent from erichfunke.com were added: IAC / Best Automobile Social Media Campaign and IAC / Best Automobile Online Video.
• One exact duplicate ADDY Bronze entry for the Newport Beach Film Festival 20th Anniversary appeared twice on erichfunke.com and is included once here.
• AAA / Ad of the Year / Wonderbra, Feet appears twice on both live lists. It has been retained twice pending confirmation that the two entries represent separate awards.
• Total entries in this reconciled document: 146.